Shares of Kings Entertainment, the parent company of WinTrillions and LottoKings, have debuted on the Canadian Securities Exchange (CSE).
Shares of the company began trading on the CSE under the symbol “JKPT” as today (Monday, January 24).
The new listing, which was approved last week, aims to help the company attract an international audience as it expands into the live casino and sports betting sectors.
“Launching on the CSE is an essential part of the company’s growth plan,” said Steve Budin, CEO of Kings Entertainment.
“Our strategy of leveraging exceptional lottery offers to create engaged casino players has proven very successful and we are now focused on leveraging this strength to grow our brands in the global online gaming market. growing rapidly. Listing in the CSE will give us access to the capital that will enable this expansion.
The group’s flagship property, LottoKings, which was established in 2005, hopes to capitalize on the player base and grow the company’s global footprint.
With the increase in legalization of gambling in European countries, the company hopes to increase its presence in markets such as France, Germany, Spain, Malta and Italy.
Kings Entertainment says a strong presence in Latin America will provide it with the foundation for international growth in the United States.
The company continues to “focus on securing the necessary licenses and software to access these emerging markets.”