Bally Casino is the latest online gambling app in the New Jersey market


Bally Casino is now live New Jerseyadding another option to the growing online gambling market.

operating under The Atlantic town of Bally casino license, the new online casino offers slots, blackjack, roulette and video poker. There are now two online casinos operating under The Atlantic town of Bally Licence.

Parent company Bally’s Corporation sent out a press release Monday announcing the arrival.

android and iOS users can download the Bally Casino app. A web version is also available.

The new online gaming software was created by Gamesa UK-based digital games operator. Bally Company and Gamesys have produced a $2.7 billion merging into October 2021.

What we know about Bally Casino so far

When users open the Bally Casino app, the words “JUMP INTO THE THRILL!” appear above the game library. What players will find is a variety of popular slot titles. The list includes:

  • Wheel of Fortune Triple Extreme Spin
  • Cleopatra
  • Secret of Phoenix
  • Tiki I
  • Monopoly Rising Riches

There are also other variations of Monopoly.

The table games menu may not have the live dealer option, but there are plenty of other choices:

  • Craps
  • Baccarat
  • black jack
  • American roulette
  • French roulette

And like other NJ online casino apps, players can expect to see the library grow over time.

Welcome to the NJ Online Game Party

Bally Casino is the second online skin under Bally’s Atlantic City casino license.

PointsBet Casino went to live in July. Earlier this year, PointsBet Casino added online dealer games to its digital library.

the PointsBet Sports Betting app, which is separate from the online casino, launched in 2019. It operates under the meadows Racetrack license with FanDuel Sports Betting and super book. Garden State Racetracks are only permitted to partner with sports betting operators.

New Jersey gambling regulations require online casinos to partner with an Atlantic City casino.

In 2021online gambling in New Jersey has generated more than $1.33 billion In income.

What’s next for Bally’s and online gaming?

The launch of Bally Casino leaves Bally’s Atlantic City with three online skins available.

the Walk the casino was bought for $25 million through Twin River Worldwide Holdings in 2020. Twin River then purchased the Bally name and renamed Bally’s Corporation.

Over the past 18 months, Bally’s Corporation has purchased several land-based casino properties, digital platforms and media companies.
The Atlantic City casino remains a key part of Bally’s overall strategy.

“(Bally’s Atlantic City) is extremely important,” said Phil Julianoexecutive vice president of casino operations and chief marketing officer of Bally’s Corp., in an exclusive interview with PlayNJ in 2021. “It brought us into the New Jersey interactive space, which is blooming at record highs…and that was a big part of that acquisition.”


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